This paper explores the use of AI and social media analytics to detect sustainability trends in Saudi Arabia's evolving market, in line with Vision 2030. The study processes millions of social media posts, news articles, and blogs to understand sustainability trends across various sectors. The AI-driven methodology offers sector-specific and cross-sector insights, providing decision-makers with a snapshot of market shifts, and can be adapted to other regions.
This paper explores how AI and social media analytics can identify and track trends in Saudi Arabia across sectors such as construction, food and beverage, tourism, technology, and entertainment. The study analyzed millions of social media posts each month, classifying discussions and calculating scores to track trends. The AI-driven methodology was able to predict the emergence and growth of trends by utilizing social media data.
KAUST and the Social Responsibility Association (SRA) are hosting their third annual AI hackathon at KAUST with 73 participants from across Saudi Arabia. The hackathon aims to deliver 14 social projects in technology and innovation across the tracks of social issues, housing, tourism, and education. KAUST supports the event to foster entrepreneurship and transform ideas into scalable solutions that serve society. Why it matters: The event highlights the growing focus on AI-driven solutions for social challenges within Saudi Arabia, aligning with Vision 2030's goals for digital entrepreneurship.
MBZUAI adjunct professor Iryna Gurevych was appointed to the German National Academy of Sciences Leopoldina and received the “Social Impact Award” at the 18th Conference of the European Chapter of the Association for Computational Linguistics. The Social Impact Award recognized her study on sociodemographic prompting, a technique that steers prompt-based models towards answers reflecting specific sociodemographic profiles. Gurevych was also named one of the 15 most important women in AI in Germany by Manager Magazin for her work building an AI assistant with Amazon. Why it matters: Recognizing experts at MBZUAI raises the visibility of the university and its contributions to cutting-edge NLP research, particularly in areas like ethical and responsible AI development.
This article discusses conscious investing and its potential in the Middle East, particularly in light of unprecedented market conditions. It argues that investments should align with values and aim for positive global impact, moving beyond solely maximizing shareholder value. Conscious investing can be as profitable as traditional investing while addressing social and environmental challenges. Why it matters: The piece advocates for integrating ethical considerations into investment strategies within the region, which could lead to more sustainable and socially responsible economic development.
KAUST and Aeon Collective signed an MoU on October 25, 2022, to advance sustainability projects in Saudi Arabia and internationally. Aeon Collective is a Waqf focused on sustainability, while KAUST is a research university addressing global sustainability challenges. The MoU aims to strengthen cooperation in sustainability education, research communication, capacity building, and youth engagement in support of Vision 2030 and the UN SDGs. Why it matters: This partnership will combine KAUST's research expertise with Aeon Collective's outreach capabilities to promote sustainability initiatives and education in alignment with Saudi Arabia's Vision 2030.
MBZUAI's Qirong Ho and colleagues are developing an Artificial Intelligence Operating System (AIOS) for decarbonization, aiming to reduce energy waste in AI development. The AIOS focuses on improving communication efficiency between machines during AI model training, as inefficient communication leads to prolonged tasks and increased energy consumption. This system addresses the high computing power demands of large language models like ChatGPT and LLaMA-2. Why it matters: By optimizing energy usage in AI development, the AIOS could significantly reduce the carbon footprint of AI technologies in the region and globally.