Naheed.pk: Leading Pakistan’s retail shift - Gulf News

Summary

Naheed.pk, a Pakistani online retailer, has expanded its services to over 30 cities, offering same-day delivery in Karachi, Lahore, and Islamabad. The company has seen 100% year-on-year growth and aims to capture 5% of Pakistan's retail market share. Naheed.pk focuses on providing genuine products and a trustworthy shopping experience to compete with brick-and-mortar stores. Why it matters: The growth of e-commerce platforms like Naheed.pk signals a shift in consumer behavior in Pakistan and the increasing importance of online retail in the region's economy.